-: It would be almost unfair to mention the Pyramid Principle
and not tell about Barbara Minto.
She was an employee of McKinsey, in the 60s and 70s,
and basically, she formalized this way of thinking
into the Pyramid Principle.
She generally realized that thinking and formulating ideas
wasn't great and people really didn't communicate
and present their data and general statements well.
So, she tried to formalize it and came up
with the Pyramid Principle that spread
then into not only McKinsey and other departments
but also other companies like Wildfire.
At first, it was formalized in a book in 1985.
It was called the "Pyramid Principle,
Logic in Writing and Thinking."
Then after she collected even more experience,
she published it as the "Minto Pyramid Principle,
Logic in Writing, Thinking and Problem Solving,"
and until this day, decades later,
it's still a very important book in publication
when it comes to logic in thinking
and writing and problem solving.
I don't want to make this too long.
This is meant to be a homage to someone
who really influenced how we structure our thinking
and big kudos to that, big, big congratulations
if this lecture would be a Pyramid Principal.
I will tell you that Barbara Minto,
a former McKinsey employee is the creator
of the Pyramid Principle.
My supporting statements would be that she published this
into a book and also teaches other departments
both at McKinsey and was invited to other companies
to teach this way of thinking.
If I would cascade down with information
that you may need, but don't need to.
I would tell you that Barbara Minto later on
formed her own company.
She was invited to this, this, and this company
and she held this and this and this many public speeches.
This is how you cascade down starting with the key
and most important fact.